Free tool — no login required

Free Google Ads Audit

Find wasted spend in 2 minutes. Get a full audit across your agency accounts with severity-ranked findings and dollar impact estimates.

Connect Your MCC coming soon — requires Google Ads developer token

What we audit

Five critical areas that determine whether your ad spend is working or wasting.

Wasted Spend

Irrelevant search terms, bad placements, and budget leaks costing real dollars.

Conversion Tracking

Missing tags, broken pixels, and campaigns running blind without measurable ROI.

Budget Pacing

Campaigns hitting caps too early or underutilizing budget while others starve.

Campaign Structure

Duplicate keywords, single-ad groups, and structural issues inflating costs.

Best Practices

Missing extensions, stale ad copy, and configuration gaps hurting performance.

Dollar Impact

Every finding includes an estimated monthly cost so you can prioritize fixes.

Frequently asked questions

Is this really free?
Yes. The demo audit is instant and free. When MCC connection goes live, that will also be free — no credit card required.
What kind of accounts does this work for?
Any Google Ads account managed through an MCC. The demo uses a home services agency with 12 client accounts as an example.
How are savings estimated?
We analyze search term reports, placement data, budget utilization, and campaign structure to identify spend that is not contributing to conversions. Dollar estimates are conservative.
Will you store my Google Ads data?
No. When MCC connection goes live, we use read-only OAuth access, analyze in real time, and generate the report. No data is stored.